Partner
100%
Performance eyewear, helmets and gloves with race heritage.
100% carries one of the most recognisable marks in motocross and cycling. Their Speedcraft and Hypercraft sunglasses with HiPER lens technology are worn by world-class riders for a reason: clarity, coverage and contrast in fast-changing alpine light.
Beyond eyewear, the brand builds MTB helmets, gloves and apparel where performance meets everyday wear.
How they support the ride
- —Eyewear support for high-alpine light and weather
- —Product for the rider goodie bag
- —A rider discount code on 100% eyewear and gloves
100% helps bring Drop The Alps to life — with product for the rider goodie bag, discount codes for everyone on the start line, and the support that makes an independent alpine event possible.